About
Context, experience, and how I approach the work
A background rooted in building real systems
I'm a technical consultant and developer with a background in building and supporting web-based systems that are used in practice, not just at launch.
Over time, my work has moved away from one-off websites and toward longer-lived platforms, internal tools, and systems where decisions have real consequences — technically and commercially.
How my role has evolved
Earlier in my career, most of my work was delivery-focused: building sites, features, and systems based on defined requirements.
As projects became more complex, it became clear that the hardest problems weren't technical — they were about choosing the right approach early, understanding constraints properly, and avoiding decisions that looked efficient but caused problems later.
Today, much of my value comes from helping teams make those decisions deliberately, whether or not I'm the one implementing them.
What I focus on now
- Systems that need to evolve over time
- Trade-offs between speed, cost, and long-term stability
- Platforms where performance, reliability, and SEO matter
- Situations where clarity early on prevents expensive rework later
This is why consulting is often a natural starting point.
Working style
I work closely with founders and directors, internal development teams, designers, product owners, and agencies.
My role flexes depending on what's needed — from independent technical input, to hands-on development, to ongoing advisory support.
Manchester, UK — working internationally.
A note on confidentiality
Some systems I've worked on can't be shown publicly.
This is common for internal tools, regulated environments, and long-term platforms.
Where appropriate, I'm happy to discuss relevant experience at a high level in conversation.
Outside of client work
Alongside consulting and delivery, I work on personal projects and experiments that let me explore ideas around platform and product design, system architecture, subscription models and access control, and building things that are used over time.
Next steps
If you're facing a technical decision, planning a build, or need senior input on an existing system, the next step is usually a conversation. If clarity is needed first, consulting is often the right place to start.